{"id":7289,"date":"2025-02-20T17:56:16","date_gmt":"2025-02-20T15:56:16","guid":{"rendered":"https:\/\/www.closerocket.com\/?p=7289"},"modified":"2026-03-13T06:45:54","modified_gmt":"2026-03-13T04:45:54","slug":"sales-leader-talk-ako-zvladnut-sales-odmietnutia-a-vyuzit-ich-vo-svoj-prospech","status":"publish","type":"post","link":"https:\/\/www.closerocket.com\/sk\/sales-leader-talk-ako-zvladnut-sales-odmietnutia-a-vyuzit-ich-vo-svoj-prospech\/","title":{"rendered":"Sales Leaders Talk: Ako zvl\u00e1dnu\u0165 sales odmietnutia a vyu\u017ei\u0165 ich vo svoj prospech"},"content":{"rendered":"\n

V porad\u00ed u\u017e v \u0161tvrtom dieli Sales Leaders Talk<\/strong> v\u00e1m predstavujeme Mareka Fr\u0165alu<\/a>, obchodn\u00edka, ktor\u00fd sa v sales na\u0161iel u\u017e v mladom veku a dnes uzatv\u00e1ra ve\u013ek\u00e9 dealy v Refresheri<\/a>. Jeho cesta za\u010dala predajom top\u00e1nok, no postupne sa prepracoval k strategick\u00fdm kampaniam a pr\u00e1ci s top zna\u010dkami. \u010co ho na sales bav\u00ed najviac? Ako zvl\u00e1da odmietnutia a ak\u00e9 technol\u00f3gie mu pom\u00e1haj\u00fa by\u0165 efekt\u00edvny? Pre\u010d\u00edtajte si jeho pr\u00edbeh a zistite, \u010do stoj\u00ed za jeho \u00faspechom!<\/p>\n\n\n\n

Ako ste sa dostali k salesu?<\/strong><\/strong><\/strong><\/h4>\n\n\n\n

Ke\u010f som mal 15, sk\u00fa\u0161al som r\u00f4zne brig\u00e1dy \u2013 od pr\u00e1ce na stavbe a\u017e po p\u00e1sov\u00fa v\u00fdrobu. No a\u017e ke\u010f som za\u010dal pred\u00e1va\u0165 top\u00e1nky v \u017eilinskom obchodnom centre, zistil som, \u017ee obchod je to, v \u010dom sa viem n\u00e1js\u0165. Nebol som expert na fashion, ale r\u00fdchlo som sa adaptoval a plnil ciele. Odvtedy sa venujem salesu naplno \u2013 dnes u\u017e nie na predajni, ale v Refresheri, kde rie\u0161im ve\u013ek\u00e9 kampane, h\u013ead\u00e1m nov\u00e9 pr\u00edle\u017eitosti a pom\u00e1ham zna\u010dk\u00e1m r\u00e1s\u0165.<\/p>\n\n\n\n

\u010co v\u00e1s na salese najviac bav\u00ed?<\/strong><\/strong><\/h4>\n\n\n\n

Najviac ma bav\u00ed ten adrenal\u00edn, ke\u010f uzatv\u00e1ram deal a viem, \u017ee som na\u0161iel rie\u0161enie, ktor\u00e9 d\u00e1va zmysel pre obe strany. Sales nie je len o predaji, ale hlavne o budovan\u00ed vz\u0165ahov, h\u013eadan\u00ed pr\u00edle\u017eitost\u00ed a strategickom myslen\u00ed. Ka\u017ed\u00fd de\u0148 prin\u00e1\u0161a nov\u00e9 v\u00fdzvy, ka\u017ed\u00fd klient je in\u00fd, a pr\u00e1ve to ma motivuje neust\u00e1le sa pos\u00fava\u0165 a h\u013eada\u0165 nov\u00e9 cesty k \u00faspechu. Ve\u013emi d\u00f4le\u017eit\u00e9 je v\u0161ak aj to, v akom t\u00edme a prostred\u00ed \u010dlovek pracuje. M\u00e1m okolo seba skvel\u00fdch \u013eud\u00ed, ktor\u00ed sa chc\u00fa pos\u00fava\u0165 a v\u010faka tomu sa vieme vz\u00e1jomne motivova\u0165 a \u0165aha\u0165 dopredu. Ve\u013ek\u00fdm vzorom je pre m\u0148a Martin Honko, ktor\u00fd je Head of Sales v Refresheri \u2013 jeho pr\u00edstup, sk\u00fasenosti a strat\u00e9gia s\u00fa pre m\u0148a in\u0161pir\u00e1ciou a ukazuj\u00fa mi, kam sa d\u00e1 v tejto oblasti posun\u00fa\u0165.<\/p>\n\n\n\n

Pam\u00e4t\u00e1te si na svoj najvtipnej\u0161\u00ed moment v sales kari\u00e9re?<\/strong><\/h4>\n\n\n\n

Od za\u010diatku to bola celkom sranda, lebo u\u017e ako 19-20 ro\u010dn\u00fd som rie\u0161il slu\u0161n\u00e9 projekty \u2013 stavali sme workoutov\u00e9 ihrisk\u00e1 nielen v \u017diline, ale po celom Slovensku. Ke\u010f som pri\u0161iel na obchodn\u00e9 stretnutie, \u010dasto som videl v o\u010diach klientov prekvapenie \u2013 \u010do tu rob\u00ed tak\u00fd mlad\u00fd chalan a \u010do odo m\u0148a vlastne chce? V dvadsiatke som vyzeral sk\u00f4r na \u0161estn\u00e1s\u0165, ale namiesto nev\u00fdhody som to vedel oto\u010di\u0165 vo svoj prospech. Nakoniec nerozhodoval vek, ale v\u00fdsledky, a pr\u00e1ve v\u010faka nim m\u00e1m s mnoh\u00fdmi klientmi kamar\u00e1tske vz\u0165ahy dodnes.<\/p>\n\n\n\n

Ak\u00e9 n\u00e1stroje alebo technol\u00f3gie najviac pou\u017e\u00edvate vo svojej pr\u00e1ci?<\/strong><\/h4>\n\n\n\n

Naj\u010dastej\u0161ie ur\u010dite pou\u017e\u00edvam Spark, preto\u017ee mailov je fakt najviac. Aby som sa nestratil v pr\u00e1ci, vyu\u017e\u00edvame Pipedrive na organiz\u00e1ciu dealov a samozrejme AI \u2013 t\u00e1 n\u00e1m v\u00fdrazne pom\u00e1ha pri pr\u00edprave na stretnutia, tvorbe prezent\u00e1ci\u00ed alebo zhrnut\u00ed briefov od klientov. \u0160etr\u00ed mi \u010das a zefekt\u00edv\u0148uje cel\u00fd proces.<\/p>\n\n\n\n

Ako dlho pracujete v salese?<\/strong><\/h4>\n\n\n\n

V salese som u\u017e nejak\u00fd ten rok, dokopy asi 10. Covid to dos\u0165 zmenil \u2013 v\u0161etko sa presunulo viac do online, tak\u017ee cestujem menej a ve\u013ea vec\u00ed vybav\u00edm z officu. Ale osobn\u00fd kontakt je st\u00e1le top. S klientmi sa treba stret\u00e1va\u0165, rie\u0161i\u0165 veci face to face a budova\u0165 vz\u0165ahy prirodzene. Online je fajn, ale nikdy nenahrad\u00ed re\u00e1lnu energiu a vibe zo stretnut\u00ed.<\/p>\n\n\n\n

Ak\u00e9 vlastnosti pod\u013ea v\u00e1s robia z \u010dloveka v\u00fdnimo\u010dn\u00e9ho obchodn\u00edka?<\/strong><\/strong><\/h4>\n\n\n\n

Budovanie vz\u0165ahov je pre m\u0148a k\u013e\u00fa\u010dov\u00e1 vlastnos\u0165 ka\u017ed\u00e9ho dobr\u00e9ho obchodn\u00edka. Siln\u00fd vz\u0165ah s klientom dok\u00e1\u017ee posun\u00fa\u0165 sales proces m\u00ed\u013eov\u00fdmi krokmi a \u010dasto rozhoduje o \u00faspechu cel\u00e9ho dealu.<\/p>\n\n\n\n

Ak\u00fd je v\u00e1\u0161 ob\u013e\u00faben\u00fd typ z\u00e1kazn\u00edka?<\/strong><\/strong><\/strong><\/h4>\n\n\n\n

Najrad\u0161ej pracujem s klientmi, ktor\u00ed s\u00fa naladen\u00ed na rovnak\u00fa vlnu ako ja \u2013 ke\u010f si rozumieme nielen v biznise, ale aj \u013eudsky. D\u00f4le\u017eit\u00e9 je, aby sme dok\u00e1zali otvorene diskutova\u0165, aj ke\u010f ide o n\u00e1ro\u010dn\u00e9 t\u00e9my, a h\u013eada\u0165 rie\u0161enia, ktor\u00e9 d\u00e1vaj\u00fa zmysel pre obe strany. Najviac si v\u0161ak cen\u00edm d\u00f4veru \u2013 ke\u010f viem, \u017ee klient mi ver\u00ed, \u017ee doru\u010d\u00edm, \u010do sme si dohodli, a z\u00e1rove\u0148 ja viem, \u017ee sa na neho m\u00f4\u017eem spo\u013eahn\u00fa\u0165. Pr\u00e1ve vtedy vznikaj\u00fa dlhodob\u00e9 spolupr\u00e1ce, ktor\u00e9 funguj\u00fa.<\/p>\n\n\n\n

Ako zvl\u00e1date odmietnutie alebo n\u00e1ro\u010dn\u00e9 situ\u00e1cie?<\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/h4>\n\n\n\n

Zvl\u00e1dam to \u00faplne v pohode, preto\u017ee sa nikdy nes\u00fastred\u00edm len na jeden konkr\u00e9tny deal \u2013 v\u017edy rie\u0161im viacero naraz. Ak jeden nevyjde, vyjde in\u00fd. D\u00f4le\u017eit\u00e9 je by\u0165 konzistentn\u00fd, pracova\u0165 na sebe a postupne sa v\u0161etko nabaluje ako snehov\u00e1 gu\u013ea. Za\u010diatky v sales s\u00fa n\u00e1ro\u010dn\u00e9, preto\u017ee uzatvori\u0165 deal nie je len tak \u2013 vy\u017eaduje to trpezlivos\u0165, spr\u00e1vny timing a hlavne dobr\u00fa strat\u00e9giu.<\/p>\n\n\n\n

Ak\u00e9 je va\u0161e motto alebo rada pre nov\u00e1\u010dikov v salese?<\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/h4>\n\n\n\n

Hlavne sa netreba b\u00e1\u0165 !<\/p>\n\n\n\n

<\/p>\n\n\n\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

V porad\u00ed u\u017e v \u0161tvrtom dieli Sales Leaders Talk v\u00e1m predstavujeme Mareka Fr\u0165alu, obchodn\u00edka, ktor\u00fd sa v sales na\u0161iel u\u017e v mladom veku a dnes uzatv\u00e1ra ve\u013ek\u00e9 dealy v Refresheri. Jeho cesta za\u010dala predajom top\u00e1nok, no postupne sa prepracoval k strategick\u00fdm kampaniam a pr\u00e1ci s top zna\u010dkami. \u010co ho na sales bav\u00ed najviac? Ako zvl\u00e1da […]<\/p>\n","protected":false},"author":7,"featured_media":7290,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"footnotes":""},"categories":[10],"tags":[],"class_list":["post-7289","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized-sk"],"yoast_head":"\nSales Leaders Talk: Ako zvl\u00e1dnu\u0165 sales odmietnutia a vyu\u017ei\u0165 ich vo svoj prospech | AI-Powered B2B Sales Platform for Global Teams<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.closerocket.com\/sk\/sales-leader-talk-ako-zvladnut-sales-odmietnutia-a-vyuzit-ich-vo-svoj-prospech\/\" \/>\n<meta property=\"og:locale\" content=\"sk_SK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sales Leaders Talk: Ako zvl\u00e1dnu\u0165 sales odmietnutia a vyu\u017ei\u0165 ich vo svoj prospech | AI-Powered B2B Sales Platform for Global Teams\" \/>\n<meta property=\"og:description\" content=\"V porad\u00ed u\u017e v \u0161tvrtom dieli Sales Leaders Talk v\u00e1m predstavujeme Mareka Fr\u0165alu, obchodn\u00edka, ktor\u00fd sa v sales na\u0161iel u\u017e v mladom veku a dnes uzatv\u00e1ra ve\u013ek\u00e9 dealy v Refresheri. Jeho cesta za\u010dala predajom top\u00e1nok, no postupne sa prepracoval k strategick\u00fdm kampaniam a pr\u00e1ci s top zna\u010dkami. \u010co ho na sales bav\u00ed najviac? Ako zvl\u00e1da […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.closerocket.com\/sk\/sales-leader-talk-ako-zvladnut-sales-odmietnutia-a-vyuzit-ich-vo-svoj-prospech\/\" \/>\n<meta property=\"og:site_name\" content=\"AI-Powered B2B Sales Platform for Global Teams\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/closerocket\" \/>\n<meta property=\"article:published_time\" content=\"2025-02-20T15:56:16+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-03-13T04:45:54+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.closerocket.com\/wp-content\/uploads\/2025\/02\/04_cr-blog-cover-sk-marek.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1261\" \/>\n\t<meta property=\"og:image:height\" content=\"841\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Kate \u0160imkov\u00e1\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta 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