{"id":7463,"date":"2025-04-17T22:18:39","date_gmt":"2025-04-17T20:18:39","guid":{"rendered":"https:\/\/www.closerocket.com\/?p=7463"},"modified":"2026-03-13T06:45:22","modified_gmt":"2026-03-13T04:45:22","slug":"sales-leaders-talk-co-stoji-za-milionovym-obchodom-v-softverovom-biznise-1","status":"publish","type":"post","link":"https:\/\/www.closerocket.com\/sk\/sales-leaders-talk-co-stoji-za-milionovym-obchodom-v-softverovom-biznise-1\/","title":{"rendered":"Sales Leaders Talk: \u010co stoj\u00ed za mili\u00f3nov\u00fdm obchodom v softv\u00e9rovom biznise?"},"content":{"rendered":"\n

V Sales Leaders Talk<\/strong> v\u00e1m prin\u00e1\u0161ame rozhovor s Maro\u0161om Mozolom<\/a><\/strong>, ktor\u00fd u\u017e roky pom\u00e1ha firm\u00e1m r\u00e1s\u0165 cez d\u00f4veru a siln\u00e9 vz\u0165ahy. K B2B predaju sa dostal cie\u013eavedome \u2013 chcel sa nau\u010di\u0165 pred\u00e1va\u0165, aby raz mohol \u00faspe\u0161ne podnika\u0165. Dnes m\u00e1 za sebou mno\u017estvo sk\u00fasenost\u00ed z r\u00f4znych trhov a sales t\u00edmov, vr\u00e1tane nezabudnute\u013en\u00e9ho mili\u00f3nov\u00e9ho partnerstva. \u010co ho v predaji motivuje, kde vid\u00ed najv\u00e4\u010d\u0161ie chyby a ako vn\u00edma bud\u00facnos\u0165 salesu? Pre\u010d\u00edtajte si jeho poh\u013ead a nechajte sa in\u0161pirova\u0165!<\/p>\n\n\n\n

Ako si sa dostal k B2B sales? Bol to pl\u00e1n, alebo n\u00e1hoda?<\/strong><\/strong><\/strong><\/h4>\n\n\n\n

Po vysokej \u0161kole som sa chcel nau\u010di\u0165 pred\u00e1va\u0165, lebo som si pre\u010d\u00edtal v jednej knihe o podnikan\u00ed, \u017ee ak chce \u010dlovek \u00faspe\u0161ne podnika\u0165 mal by vedie\u0165 pred\u00e1va\u0165. D\u00e1valo mi to zmysel a tak som sa chcel nau\u010di\u0165 pred\u00e1va\u0165. Ke\u010f\u017ee som mal za sebou technick\u00fa vysok\u00fa \u0161kolu, tak som si povedal, \u017ee za\u010dnem s t\u00fdm, \u017ee budem robi\u0165 obchod v oblasti softv\u00e9ru. Tam som za\u010dal a po 3 rokoch som sa posunul inde a u\u010dil sa \u010fa\u013e\u0161ie veci.<\/p>\n\n\n\n

\u010co \u0165a na predaji najviac bav\u00ed a motivuje? Naopak \u010do irituje?<\/strong><\/strong><\/h4>\n\n\n\n

Bav\u00ed ma sloboda toho, \u017ee si m\u00f4\u017eem vybera\u0165 z\u00e1kazn\u00edkov a \u013eud\u00ed s ktor\u00fdmi budem spolupracova\u0165. \u010co ma trochu irituje s\u00fa \u013eudia v obchode, ktor\u00ed nerozumej\u00fa \u010do to je predaj a robia mu zl\u00e9 meno.<\/p>\n\n\n\n

Ak\u00fd je tvoj poh\u013ead na bud\u00facnos\u0165 B2B sales? Bude viac o vz\u0165ahoch alebo automatiz\u00e1cii?<\/strong><\/h4>\n\n\n\n

Predaj bude o vz\u0165ahoch a vytv\u00e1ran\u00ed d\u00f4very. Automatiz\u00e1ciu m\u00e1m r\u00e1d. Vy\u0161tudoval som automatiz\u00e1ciu. Ale nakupuj\u00fa \u013eudia a \u013eudia sa chc\u00fa rozpr\u00e1va\u0165 s \u013eu\u010fmi ktor\u00ed ich pova\u017euj\u00fa za \u013eud\u00ed a nie za \u010d\u00edsla alebo stroje. Vytv\u00e1ranie vz\u0165ahov a d\u00f4very je to \u010do rob\u00edme v obchode.<\/p>\n\n\n\n

Ak\u00fd je ob\u013e\u00faben\u00fd sales tool, bez ktor\u00e9ho si nevie\u0161 predstavi\u0165 pr\u00e1cu?<\/strong><\/h4>\n\n\n\n

Osobn\u00e9 stretnutie \u2026 a ke\u010f sa ned\u00e1 osobne, tak n\u00e1stroje na video konferen\u010dn\u00fd hovor.<\/p>\n\n\n\n

\u010co pod\u013ea teba rob\u00ed top sales lidra skuto\u010dne \u00faspe\u0161n\u00fdm?<\/strong><\/h4>\n\n\n\n

Vie vytv\u00e1ra\u0165 d\u00f4veru a dobr\u00e9 vz\u0165ahy.<\/p>\n\n\n\n

Ak\u00fd je najv\u00e4\u010d\u0161\u00ed rozdiel medzi predajom v USA a Eur\u00f3pe?<\/strong><\/strong><\/h4>\n\n\n\n

V oblasti SaaS a softv\u00e9ru je rozdiel medzi USA a Eur\u00f3pu tak\u00fd, \u017ee v USA sa najprv sp\u00fdtaj\u00fa \u010di m\u00f4\u017eu dan\u00fa \u010dinnos\u0165 automatizova\u0165 pomocou softv\u00e9ru a a\u017e ke\u010f zistia, \u017ee nie, tak sa sna\u017eia na to naja\u0165 \u010dloveka. V Eur\u00f3pre najprv sk\u00fasia naja\u0165 na to \u010dloveka a a\u017e potom softv\u00e9r. Pri\u010dom v Z\u00e1padnej Eur\u00f3pe je to viacej podobn\u00e9 USA a \u010d\u00edm \u010falej na v\u00fdchod Eur\u00f3py t\u00fdm menej h\u013eadaj\u00fa n\u00e1stroje na pr\u00e1cu a sna\u017eia sa v\u0161etko rie\u0161i\u0165 manu\u00e1lne.<\/p>\n\n\n\n

Ak\u00e1 je najv\u00e4\u010d\u0161ia chyba, ktor\u00fa vid\u00ed\u0161 v sales t\u00edmoch?<\/strong><\/strong><\/strong><\/h4>\n\n\n\n

Obchodn\u00edci prezentuj\u00fa svoje produkty a slu\u017eby namiesto toho aby sa p\u00fdtali z\u00e1kazn\u00edka a zistili, \u010di m\u00e1 z\u00e1kazn\u00edk probl\u00e9m, ktor\u00fd je ochotn\u00fd vyrie\u0161i\u0165 a \u010di m\u00e1 na to prostriedky a podmienky.<\/p>\n\n\n\n

Ako vn\u00edma\u0161 \u00falohu AI v sales? Pomocn\u00edk alebo hrozba?<\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/h4>\n\n\n\n

Pomocn\u00edk<\/p>\n\n\n\n

Ako si udr\u017eiava\u0161 vysok\u00fa energiu a motiv\u00e1ciu pri mana\u017eovan\u00ed sales t\u00edmov \u010di obchodovan\u00ed?<\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/h4>\n\n\n\n

Vyh\u013ead\u00e1vam do t\u00edmu \u013eud\u00ed, ktor\u00ed s\u00fa lep\u0161\u00ed ako ja. Vytvor\u00edm im podmienky, ktor\u00e9 ich motivuj\u00fa a ja sa sna\u017e\u00edm im dosiahnu\u0165 v\u00fdsledky ktor\u00e9 chc\u00fa.<\/p>\n\n\n\n

Ak\u00fd je tvoj najpam\u00e4tnej\u0161\u00ed obchod alebo deal, na ktor\u00fd nikdy nezabudne\u0161?<\/h4>\n\n\n\n

Prv\u00fd kr\u00e1t ke\u010f n\u00e1\u0161 partner dosiahol predaje $1 Mili\u00f3n USD za mesiac. Bola to m\u00e9ta, ktor\u00fa sme dosiahli po 4 rokoch pr\u00e1ce. Bol to prv\u00fd mili\u00f3nov\u00fd partner v SW, ktor\u00e9mu som to pomohol dosiahnu\u0165. Pri\u010dom za\u010d\u00ednal \u00faplne z nuly.<\/p>\n\n\n\n

<\/p>\n\n\n\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

V Sales Leaders Talk v\u00e1m prin\u00e1\u0161ame rozhovor s Maro\u0161om Mozolom, ktor\u00fd u\u017e roky pom\u00e1ha firm\u00e1m r\u00e1s\u0165 cez d\u00f4veru a siln\u00e9 vz\u0165ahy. K B2B predaju sa dostal cie\u013eavedome \u2013 chcel sa nau\u010di\u0165 pred\u00e1va\u0165, aby raz mohol \u00faspe\u0161ne podnika\u0165. Dnes m\u00e1 za sebou mno\u017estvo sk\u00fasenost\u00ed z r\u00f4znych trhov a sales t\u00edmov, vr\u00e1tane nezabudnute\u013en\u00e9ho mili\u00f3nov\u00e9ho partnerstva. \u010co ho […]<\/p>\n","protected":false},"author":7,"featured_media":7465,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"footnotes":""},"categories":[10],"tags":[],"class_list":["post-7463","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized-sk"],"yoast_head":"\nSales Leaders Talk: \u010co stoj\u00ed za mili\u00f3nov\u00fdm obchodom v softv\u00e9rovom biznise? | AI-Powered B2B Sales Platform for Global Teams<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.closerocket.com\/sk\/sales-leaders-talk-co-stoji-za-milionovym-obchodom-v-softverovom-biznise-1\/\" \/>\n<meta property=\"og:locale\" content=\"sk_SK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sales Leaders Talk: \u010co stoj\u00ed za mili\u00f3nov\u00fdm obchodom v softv\u00e9rovom biznise? | AI-Powered B2B Sales Platform for Global Teams\" \/>\n<meta property=\"og:description\" content=\"V Sales Leaders Talk v\u00e1m prin\u00e1\u0161ame rozhovor s Maro\u0161om Mozolom, ktor\u00fd u\u017e roky pom\u00e1ha firm\u00e1m r\u00e1s\u0165 cez d\u00f4veru a siln\u00e9 vz\u0165ahy. 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