The CRM Adoption Challenge: Why It’s a Big Problem and How CloseRocket Solves It
Customer Relationship Management (CRM) systems are essential tools for businesses, streamlining customer interactions and driving growth. Yet, poor CRM user adoption remains a major hurdle. As Peter Drucker once said, “Culture eats strategy for breakfast.” No matter how powerful a CRM is, it’s only as effective as its users. Why CRM User Adoption Fails Despite their potential, […]
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